OUTDOOR LIFE NETWORK BRANDING EFFORT
ART DIRECTION + DESIGN: chronicallyaskew (c/o Amster Yard)
CLIENT + MEDIA: Outdoor Life Network (Stamford, CT); Print Ads, Out-of-Home, Posters (U.S.A.)
BACKSTORY: OLN is a sports & outdoor enthusiasts cable network which has since changed 
ownership and therefore name. The following represents the former station's rebranded aesthetic 
thereby having transformed what was once a drab, stereotypical, randomized corporate vision into 
one of unified and inviting fun. Many branded branded marketing materials (including package
design) joined the campaign's roster of print ads. *Note the custom typeface.